MAKE SMALL BUSINESSES BIG AGAIN.
NO AGENCY RUNAROUND
We rebuild your website and fix your Google listing. $500 a month.
HVAC, plumbing, electrical, roofing, lawn care, excavation. The build is included, so there is nothing to pay up front, and we keep working on both every month. No advertising, and no promises about where you rank.
Already have a website? Run the free check and find out in about ten seconds what is standing between a search and a phone call. No email required.
What we actually do
One price, one arrangement, every trade. $500 a month, 12 month minimum, and the website build is included in it.
We rebuild the site
Fast on a phone, tap-to-call on every screen, your towns named, and the structured data that tells Google what you are and where. On your domain, in your name, and it leaves with you if you ever go.
We fix the Google listing
For most trades this matters more than the website. Categories, services, hours, service area, real photographs of real work, and the questions people actually ask answered before they call.
Then we keep working
New pages for the services and towns you want more work in, posts and photos on the listing, replies to reviews, and a monthly note in plain English saying what was done.

OUT NOW · THE THINKING BEHIND THE WORK
Small Town Strategy, the book
Fourteen plain-language chapters on winning the only game that matters: being the name your town thinks of, finds, and trusts when something breaks. It is the same argument we get paid to carry out, written down. Paperback $14.99, Kindle $6.99.
FREE, NO EMAIL REQUIRED
Is your website losing you phone calls?
The 27-point checklist small-town service businesses use to find out. Ten minutes with your own site open, no jargon, no sales pitch.
No email required to read it. The email list is a separate, free thing you can join from any guide.
Free guides for trade owners
Plain answers to the questions owners ask us before they hire anybody, including whether they need us at all.
- Your Website Gets No Calls: Here Is How to Find Out Why
- How to Get More HVAC Leads in a Small Town
- How to Get More Plumbing Customers, Leads and Work Without Buying Them
- Are Angi Leads Worth It? The Arithmetic to Run Before You Renew
- Do I Need a Website If I Have a Facebook Page?
- Do You Need a Website for Google My Business (Google Business Profile)?
- The Cheapest Way to Get a Real Website for a Service Business
- What to Put on a Contractor Website (Page by Page)
- Service Area Pages That Actually Work (and the Kind Google Ignores)
- Photos for a Contractor Website: What to Use and What to Avoid
- Small Business Website Maintenance: What It Covers, How to Do It Yourself, and What You Can Skip
- Website Builder, Template, or Agency: Which Is Right for a Contractor
FROM THE BLOG, BY TRADE
- Marketing an HVAC Business in a Town That Only Thinks About You Twice a Year
- Getting More Plumbing Customers in a Town Where Everyone Already Has a Plumber
- Getting More Electrical Work in a Small Town Without Buying a Single Lead
- How to Market a Lawn Care Business in a Small Town: Let Everyone See Your Work
- Excavation Marketing for a Rural Company: Win the Six People Who Decide the Work
- In a Town This Size, the Same Customer Has to Come Back
- How to Win the Town Facebook Group Without Being That Guy
- Word of Mouth Is a System, Not Luck
Everything else is in all guides and the blog.
The small town strategy
In a small town, your marketing does not compete with the whole internet. It competes with three other companies, a Facebook group, and word of mouth. That is a winnable game, and most of it is won by being findable and believable at the exact moment a neighbor has a problem.
So we build for that moment. A phone number you cannot miss. A page for the exact thing being searched. Real photos, real reviews, real license numbers. No fog, no funnels, nothing you would be embarrassed to explain at the diner.
Hire us if you want it done. Use the free material if you would rather do it yourself. Either way you end up with the same thing: a website that earns its keep.
START WHERE IT COSTS NOTHING
Ten minutes with the checklist tells you where you stand
Run your own website through the 27 points. Fix what you can yourself. If you would rather hand the whole thing over, that is what we do.